HVAC ads that book no-heat and no-cool jobs
Google Search ads catch the homeowner whose furnace just died; Meta ads pre-sell the tune-up, membership, and install before the season hits. We run both, track cost-per-job, and let our AI answer every call your ads create.
Built only for hvac pros· Cochrane, Alberta · Serving Canada & the USA
HVAC is too seasonal to wait on SEO, paid is now.
When the first heat wave or cold snap hits, every homeowner searches at once and books whoever answers first. SEO is still compounding; paid puts you at the top the same week. Search captures the no-cool and no-heat emergencies, Meta fills the slow shoulder weeks, and we report on cost-per-booked-job instead of clicks you can't bank.
Season-flipped budgets
AC and no-cool ads run through the July heat waves, then flip to furnace and no-heat the moment the first cold snap lands.
Search plus Meta
Google catches the homeowner whose system just failed; Meta pre-sells tune-ups, memberships, and financed installs before the rush.
Tracked cost-per-job
We report on booked installs and tune-ups, never impressions or clicks, so you see exactly what each booked lead costs.
Campaigns built to book, not to burn budget
Search, social and retargeting, managed end to end and tracked to the job.
Top-of-page placement for the high-intent searches homeowners make when they need you.
Eye-catching local ads that build demand and keep you top-of-mind across your area.
Bring back the visitors who didn't call the first time, so no warm lead goes cold.
Scroll-stopping creative and copy written to earn the click and the booked call.
Call and form tracking that ties every dollar of ad spend to booked jobs.
Every lead routed into the AI receptionist, so ad clicks turn into booked work.
From wasted spend to a booked calendar
A clear path from strategy to tracked, optimised campaigns that pay for themselves.
- Step 01
Audit & plan
We review your market, competitors and past spend, then plan around the jobs you want more of.
- Step 02
Build & launch
We set up tracking, write the ads, and launch search, social and retargeting campaigns.
- Step 03
Track & optimise
We watch cost-per-job daily and shift budget to what books, cutting what doesn't.
- Step 04
Scale what works
Once the numbers prove out, we scale the winners and feed every lead into the AI.
What Paid Advertising does for hvac pros
A predictable flow of high-intent leads, measured in booked jobs, not clicks.
Paid Advertising,
explained
The real questions trades ask before they sign anything. Still on the fence? We're one quick call away.
Book a free callHVAC search clicks are the priciest in the trades, roughly $173 to $224 each, because installs are high-ticket and everyone bids the same emergency searches. Most companies start meaningful tests around $1,000 to $2,000 a month, flighted to the season. What matters is cost-per-booked-job, not the click price, which is why we make sure every call gets answered.
More booked jobs, less chasing
Miss a call and that job goes to the next guy. We're the home-services marketing agency that runs your marketing, answers every call and text, and books the work, so you stop losing jobs you already paid to win.