Privacy Policy

01Information we collect

We collect information in three ways:

• Information you give us. When you complete a form, email us, or book a call, we collect details such as your name, business name, trade, email address, phone number and anything you include in your message.
• Information collected automatically. When you visit our website we may collect your IP address, device and browser type, pages viewed, referring URLs and similar usage data through cookies and analytics tools.
• Information from providing our services. Where you are a client, we process the data needed to deliver our services, which may include access to your website, ad accounts, Google Business Profile, call and message logs, and lead information.

02How we use your information

We use the information we collect to:

• Respond to your enquiries, schedule calls and provide quotes;
• Deliver, manage, measure and improve our marketing and AI services;
• Operate, secure and improve our website;
• Send service-related communications and, where you have opted in, occasional updates you can unsubscribe from at any time;
• Comply with our legal obligations and enforce our agreements.

03Cookies and analytics

We use cookies and similar technologies to run the website, remember your preferences, understand how the site is used and measure the performance of our marketing. We may use analytics and advertising tools such as Google Analytics and Meta and Google advertising pixels.

You can control cookies through your browser settings. Disabling some cookies may affect how the website works.

04How we share information

We do not sell your personal information. We share it only as needed to run our business and provide our services, including with:

• Service providers and platforms that help us operate, such as hosting, analytics, email, CRM, advertising and AI communication providers, who are permitted to use the data only to provide services to us;
• Advertising and search platforms (for example Google and Meta) to deliver and measure campaigns on a client's behalf;
• Authorities or others where required by law, to protect our rights, or in connection with a business transfer.

05Data retention

We keep personal information for as long as needed to provide our services, maintain our records, resolve disputes and meet legal requirements. When it is no longer needed, we delete or anonymise it.

06Data security

We use reasonable technical and organisational measures to protect your information against loss, misuse and unauthorised access. No method of transmission or storage is completely secure, so we cannot guarantee absolute security.

07Your rights and choices

Depending on where you live, you may have the right to access, correct, update, delete or port your personal information, to object to or restrict certain processing, and to withdraw consent. Canadian users have rights under PIPEDA and applicable provincial laws; users in certain US states have rights under applicable state privacy laws.

To exercise any of these rights, contact us at contact@sereniumai.com. We will respond within the time required by applicable law.

08Third-party links

Our website and content may link to third-party sites and tools we do not control. This Privacy Policy does not apply to those sites, and we encourage you to review their privacy policies.

09Children's privacy

Our website and services are intended for businesses and are not directed to children under 16. We do not knowingly collect personal information from children.

10International transfers

We are based in Canada and serve clients in Canada and the United States. Your information may be processed in either country and by our service providers elsewhere. Where required, we take steps to ensure your information receives an appropriate level of protection.

11Changes to this policy

We may update this Privacy Policy from time to time. When we do, we will revise the "Last updated" date above. Material changes will be highlighted on this page.